Order Dr. Sunita Sah’s New Book
Published by Penguin Random House | One World
OUT Jan 14, 2025
DEFY
THE POWER OF NO IN A WORLD THAT DEMANDS YES
“Dr. Sunita Sah is leading the charge on the science of compliance and defiance. A must-read for all.”
– Dr. Robert Cialdini, Author of Influence: The Psychology of Persuasion
“In DEFY, Sunita Sah brilliantly reframes our understanding of defiance—from an act of mere rebellion to a vital tool for personal growth and social change. A powerful, even transformative, read for anyone who’s ever felt the tension between doing what’s expected and doing what’s right.”
– Daniel H. Pink, #1 New York Times bestselling author of The Power of Regret, Drive, and When
“A culture shifting manifesto.”
— Dr. Jonah Berger, New York Times bestselling author of Contagious: Why Things Catch On
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ABOUT THE BOOK
WHY IS IT SO HARD TO SPEAK UP EVEN WHEN YOU KNOW SOMETHING’S WRONG?
How many times have you wanted to object, disagree, or opt out of something—but ended up swallowing your words, shaking your head, and just going along? Analyzing cases from corporate corruption to sexual abuse to everyday acquiescence at work, the doctor’s office, and in our personal lives, award-winning organizational psychologist Dr. Sunita Sah delves deep into why the pressure to comply is a corrosive and often invisible force in our society.
With her own revelatory research, she radically transforms our idea of defiance from a misunderstood negative trait into a crucial, positive force for personal and societal change. Taking us through her five stages of defiance, Dr. Sah equips readers with simple tools to make decisions that align with their values. Defy is the essential playbook for how to speak up and act when it matters most.
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Place a bulk order for Defy before Jan 14, 2025 to enjoy added incentives.
10+ copies: Ignite a movement
25+ copies: Fuel a revolution
100+ copies: Lead an uprising
Just email admin@sunitasah.com to let us know how many books you’d like and we’ll do the rest.
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